Consultancy Services
Going beyond compliance to true inclusivity.
The travel industry has spent years asking how to meet the legal minimum. The smart operators are now asking a better question: how do we actually make disabled travellers want to book with us, return to us, and recommend us to other people?
That's the gap I work in.
For more than two decades, I've travelled the world as a wheelchair user, written about accessibility for the major travel titles, campaigned for the rights of disabled passengers, and advised airlines, regulators and luxury operators on what good looks like in practice. I bring all of that to the consulting work I now offer the industry.
If you're a hotel group, rail or cruise operator, airline, tour company, destination or travel brand that wants to do this properly, I can help.
WHAT I DO
Accessibility and inclusivity audits. A clear-eyed review of your product, your spaces, your staff training and the journey your disabled guests actually take, from first click to check-out. You get a written report, prioritised recommendations and a roadmap you can act on.
Strategic advisory. Ongoing counsel for senior teams embedding inclusive travel into the heart of their offer. Useful when you're shaping a new build, refurbishing, repositioning, or moving from "we comply" to "we lead."
Staff training and culture work. Practical sessions for front-of-house, operations and leadership teams on the lived experience of disabled travellers, the language to use, the assumptions to drop, and the difference between helping and serving.
Content and product development. Bringing an authentic disabled voice into your communications, marketing and accessibility pages, and helping you design new products for, and with, disabled travellers.
WHY THIS MATTERS
The disabled travel market is one of the largest underserved segments in tourism, with billions in spend left on the table every year. But the case for inclusion isn't only commercial. The travel industry is in the business of opening up the world. It should be opening it up for everyone.
I want to leave the world more accessible than I found it. If you want to be a part of that, please get in touch.
For enquiries, please contact.
Frequently Asked Questions
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Because I sit in three rooms most consultants don't. I'm a disabled traveller, I'm a working travel journalist with editorial relationships across the biggest titles in the industry and I've spent years advising operators, regulators and governments on accessible travel. That combination is rare, and it's what clients hire me for.
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The UK, Europe, the US and beyond. Discovery conversations happen on a call. Site visits, training days and on-the-ground audits are arranged to suit the project.
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Accessibility is the ramp, the lift, the wider doorway. Inclusivity is what happens after a disabled guest gets through it. One is a checklist. The other is a culture. You need both!
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Compliance keeps you legal. It doesn't make disabled travellers choose you, recommend you, or come back. If that's the goal, compliance is the starting line, not the finish. I can guide you from accessibility to inclusion
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No. The most useful time to bring me in is often early, when you can build the right thinking into a new build, refurb, launch or strategy from the start. Retrofitting is harder and often times more expensive but there are solutions no matter where you are in the journey.
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Every brief is different. Some clients book a single audit and a report. Others retain me across a project, a season or a full repositioning. We agree the shape of the work in our first conversation.
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I'm not a generic DEI consultant adding accessibility to a slide deck. This is my beat. I travel, write and broadcast on this industry full-time, which means I see what the best operators in the world are doing, and what they aren't. I am passionate about leaving the world a more inclusive place.
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Because the operators who get this right in the next few years will own the relationship with a fast-growing, high-value customer who has been ignored for decades. Disabled and older travellers are not a niche, they are an ageing global market with money to spend and long memories. Regulators are catching up. Customers are organising. Late is more expensive than early.